Beauty Launches

Allies of Skin’s Peptint Launch Party—Starring Amber Mark

The Grammy-nominated singer-songwriter helped celebrate Allies of Skin's Peptint Lip Treatment at Revolve at The Grove in Los Angeles.

Allies of Skin's Peptint & Amber Mark at Revolve at The Grove in LA.

Allies of Skin’s Peptint was the guest of honor at a launch party for the new lip treatment, and Grammy-nominated singer-songwriter Amber Mark helped celebrate. Guests gathered at Revolve at the Grove in Los Angeles to try the new lip care innovation.

Allies of Skin describes Mark, the new face of its campaign, as an “inspiration icon” for Peptint. The brand describes her as “an artist who treats her face as a stage for self-expression.”

“Beauty and music have always felt like the same language to me,” Mark comments. “They’re both just ways of putting how you feel into something other people can see or hear.”

“Peptint marks an exciting new launch for us,” says Andriana Gavrilovic, CMO at Allies of Skin. “Having an artist like Amber, whose work we’ve long admired, celebrating with us made the launch meaningful,” she says.

More About Allies of Skin’s Peptint

Peptint Tripeptide & Goji Cells Plumping Lip Treatment hits Revolve’s shelves on August 26th. It will also launch that day on Allies of Skin’s website. The hybrid lip treatment-gloss that delivers high shine plus hydration.

The lip treatment is in a sleek, silver tube with a cooling metal tip applicator. There are three sheer colors—Nirvana (nude brown), Utopia (red), and Fearless (frosty sheer).

The formula includes Palmitoyl Tripeptide-1, Rose Cells, and Goji Berry Cells. It claims to deliver a 99% improvement in the appearance of lip dryness and cracking after one use. Thirty people participated in an independent clinical study, the brand says.

More About the Event

Mark’s music set the tone at the party at Revolve in LA, with influencer DJ Pamela Tick in the branded DJ booth. Guests received a branded vinyl sleeve featuring imagery, product information, and a QR code linking to an Aura playlist curated by Tick.

Guests could participate in a skin analysis using one of the SWAN Mirrors set up at Revolve.  Allies of Skin’s VP of Innovation, Sara Al-Hardan, spoke to guests for consultations.

There were also custom elixirs inspired by the three Peptint auras—rose for Nirvana, goji berry for Utopia, and white grape for Fearless.

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